ThePodcastSisters

Podcast Sisters 69 - Is It Too Late To Join The Social Media Revolution?

In this week's Podcast Sisters Podcast,  Krishna talks with Anna about how to be creative in generating new business opportunities and in problem solving for clients to make your offering attractive to customers and clients. 

They discuss how a recession can provide opportunities for small businesses and focussing on key social media tools to help deliver your message can help make you stand out and build trust and reputation in the marketplace.

SHOW NOTES

00:00 Show Introduction

02:27 Moving Feedburner accounts to Google

Thanks to the following people on Twitter for their comments:

@joescanlon replied: just clicked on "move my feed" took about half an hour to do my one

ann_donnelly replied: I moved mine and you really just need to click a button, but mine are all Blogger blogs, so maybe easier 'cos all Google

Keppie_Careers replied: I moved my feeds - tx to your tweet, I think! No problems. Just clicked and watched.

05:05 Is it too late to join the social media revolution?

05:20 Celebrities joining Twitter

08:08 Is there a level playing field for small businesses and corporates in social media?

08:22 The quality of content

09:57 Monetisation of social media

12:14 The dangers on reliance on free services

16:52 Is their still room for new entrants to start using social media?

23:25 Social media tools and time commitments

26:22 Is social media for everyone?

30:30 Online and offline networking formats and how to use them

37:28 Show ends

YOUR FEEDBACK

We'd love to hear from you - what thoughts, feedback or suggestions do you have for future content? Or perhaps you have suggestions for subjects you would like us to cover?

You can post your comments here or mouse on over to our Podcast Sisters Friend Feed room.

Or you can join us over at the Podcast Sisters Facebook group to discuss this week's show.

You can also send us an email perhaps attaching an audio file with your comments to podcast.sisters(at)googlemail.com.

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Podcast Sisters 60 - Social Media For Farmers And Rural Businesses

This week's Podcast Sisters Podcast, Krishna and Heather discuss Heather's learnings from her time studying for her Nuffield Scholarship which is exploring the opportunity for the adoption of Web 2.0 and Social Media in rural businesses and farming communities

Show Notes

00:00 Introduction -  Reader's questions

02:36 Issue with Facebook virus

07:29 Twitter issues - use of Auto Follow

08:54 Using Twitterific (Mac) and Twhirl (PC)

10:52 Social media and using a  preferred method of contact

13:31 Blip.fm music channels and linking to Twitter

16:30 Heather's Nuffield Farming Scholarship - Researching best agicultural practice

19:32 Heather's project - Development of Web 2.0 and Social Media and Application to Farming and Rural Business

21:57 Initial research findings and opportunities for rural communities

25:54 Personal choices and opportunities afforded by social media

29:18 Transparency of industry, consumer and society - how we are seen by others and our reputation.

34:20 Precis of report and initial findings and recommendations - Connections and relationships not about tools and the internet

36:31 What should farmers and rural business start out to do in the adoption of social media

42:44 Tips regarding opportunities for web presence for farmers and relationship with their customers

49:28 Show ends

Resources For The Show

We'd love to hear from you - what thoughts, feedback or suggestions do you have for future content? Or perhaps you have suggestions for subjects you would like us to cover?

You can post your comments here or mouse on over to our Podcast Sisters Friend Feed room.

Or you can join us over at the Podcast Sisters Facebook group to discuss this week's show.

You can also send us an email perhaps attaching an audio file with your comments to podcast.sisters(at)googlemail.com.

REMEMBER SUBSCRIPTION TO THE PODCAST SISTERS IS FREE! 

1) To listen now on line without any downloads then click here and press the play button

2) Or to subscribe in iTunes      

3) Or if you use a different podcatcher then here are the feed details:

What's this?
or copy the address in the field below to your podcast software:

Podcast Sisters 53 - Facebook Groups and Facebook Ads

This week's Podcast Sisters Podcast, we discuss discuss how to use Facebook Groups and Facebook ads to build community and increase sales.

Show Notes

00:00 Introduction

02:00 Del.icio.us - Tagging and privacy

07:34 Facebook Communities case study Wiggly Wigglers

08:25 Groups, pages and profiles in Facebook

11:29 Setting up a Group; promoting product

17:18 Tracking purchases

18:26 Discussion boards to understand your customer and for stock list planning; understanding customers needs and customer support

23:00 Building your group

26:19 Setting up ads to benefit from viral marketing

29:44 Facebook groups as a focus group and how to engage members

33:36 Setting up your ads

36:19 Paying for clicks versus paying for views

37:50 Maintaining momentum

37:50 Conclusion

We'd love to hear from you - what thoughts, feedback or suggestions do you have for future content? Or perhaps you have suggestions for subjects you would like us to cover?

You can post your comments here or mouse on over to our Podcast Sisters Friend Feed room.

Or you can join us over at the Podcast Sisters Facebook group to discuss this week's show.

You can also send us an email perhaps attaching an audio file with your comments to podcast.sisters(at)googlemail.com.

REMEMBER SUBSCRIPTION TO THE PODCAST SISTERS IS FREE! 

1) To listen now on line without any downloads then click here and press the play button

2) Or to subscribe in iTunes      

3) Or if you use a different podcatcher then here are the feed details:

What's this?
or copy the address in the field below to your podcast software:

Twitter Hall Of Fame

As you know, you'll find Anna and I on Twitter.

I've seen a steady increase of entrepreneurs, media companies and corporates start to join the Twitter community over the recent months.

Twitter has become a place to research, build friendships and even promote your business. But I don't recommend jumping in to the Twitterverse without doing a little research first.

Yes you can microblog and each microblog post is only 140 characters maximum. But remember that each Tweet that you make is indexed in Google and will come up in Google searches and Google Alerts- so be careful what you Tweet.

As part of your research, why not take a look at this article from InsideCRM called the 'Twitter Hall of Shame' which shares 50 notable Tweets covering information from business to political Tweets, and from marriage proposals to wine tasting parties on Twitter.

And if you are on Twitter, don't be shy about connecting to Anna and I.

What stories do you have to share about the difference Twitter and microblogging has made to you?

Attribution: Thanks to Fiona King of InsideCRM for sharing the 'Twitter Hall of Shame' article with me.

Show #50 - The Indian Takeaway

This week's Podcast Sisters Podcast, sees the long awaited return of all three sisters from our travels and illnesses.

We discuss the Heather's recent trip to India and Krishna's connecting through social media to her relatives in India which recently brought them together for a family reunion.

Anna our social media quiz master also checks out Krishna and Heather's knowledge of social media in India - listen carefully as there are lots of great statistics in this section.

We also share a new online forum where you can post your feedback or questions about the show - Krishna has set up a room for The Podcast Sisters on FriendFeed.com - come on over and let us know what you think about this week's episode. FriendFeed.com is free to join and 'd highly recommend that you register your name there even if you are not ready to jump in to this social media community.

And we need your help - we've decided to follow the theme of food for next week's show - last week was about Fish and Chips, this week is the Indian Takeaway - and Heather suggested next week is all about chocolate cakes. So we'd love your ideas on how we can connect chocolate cakes to social media.

Resources For The Show

Club Penguin

FriendFeed

LinkedIn

We'd love to hear from you - what thoughts, feedback or suggestions do you have for future content? Or perhaps you have suggestions for subjects you would like us to cover?

You can post your comments here or mouse on over to our Podcast Sisters Friend Feed room.

Or you can join us over at the Podcast Sisters Facebook group to discuss this week's show.

You can also send us an email perhaps attaching an audio file with your comments to podcast.sisters@googlemail.com.

REMEMBER SUBSCRIPTION TO THE PODCAST SISTERS IS FREE! 

1) To listen now on line without any downloads then click on the Blubrry image below

blubrry.com

2) Or to subscribe in iTunes      

3) Or if you use a different podcatcher then here are the feed details

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or copy the address in the field below to your podcast software:

3Dcamp Non-Conference: 24 May 2008, Limerick, Ireland

If you are in Ireland and interested in the opportunities that 3D technologies present, then you won't want to miss the firthcoming FREE non-conference 3Dcamp, taking place on the 24 May 2008 in Limerick.

3Dcamp is a themed non-conference which will focus on virtual worlds (Second Life, the Metaverse), mirror worlds (Google Earth and Virtual Earth), mapping mashups, GPS, Location based Services (LBSs), haptics (eg. Wiimote hacks), 3D modelling (Blender, Sketchup) and all things 3D.

Register to attend 3Dcamp here - and do let me know if you are planning to attend as I hope to get there too.

Free Teleseminar 12 May 2008: Social Media For Solopreneurs

I'm afraid it's been a bit quiet over here on The Podcast Sisters recently as Anna and Heather have been travelling and then Anna has been ill.

If you are missing our voices and views about social media, then you might want to hop on my call this week for Biz Growth Live, where I am in conversation with Peggy Murrah and Chris Muccio about social media for solopreneurs and how it can help you attract more clients.

You can find out more about the call which is a FREE teleseminar masterclass taking place at 1pm ET/6pm Ireland and the UK on Monday 12 May 2008 here.

If you already receive my newsletter you will have the details of the call in number so you don't need to register again.

Hope to hear you on the call soon.

Galba - A True Gentleman, Thank You for a Wonderful Life

People often talk about friends you make on-line are not the same as those you make in the "real" world. Maybe true, yet today I read the news that one of my on-line friends had passed away and it affected me deeply...just showing how real these friendships can be in the "virtual" world. This is how I described it on my blog  just showing that the friends you make on line can be as important as the friends you see each day.....

" I was shocked to see the news that Galba Bright had passed away - one less truly inspirational gentleman in this world, one that I will miss from my virtual life.

As many of you know, it was only a few weeks ago that I spoke to Galba for the podcast - we talked so much that I had to turn it into 2 shows! (Part 1 and Part 2) Galba had this ability to connect with people at the emotional level, he shared openly, he touched your heart with his love of people and of the world. Galba made me smile, made me laugh and I remember coming off the phone feeling privileged to have spoken to him, to have been touched by the Galba magic!

Social media means that Galba  - and his thoughts on emotional intelligence - will remain as part of his wonderful legacy. My thoughts go out to his family....

Galba sleep tight, we will miss you hugely and thank you for leaving such wonderful emotional footprints all over the world"

As many of you know, it was only a few weeks ago that I spoke to Galba for the podcast - we talked so much that I had to turn it into 2 shows! (Part 1 and Part 2) Galba had this ability to connect with people at the emotional level, he shared openly, he touched your heart with his love of people and of the world. Galba made me smile, made me laugh and I remember coming off the phone feeling privileged to have spoken to him, to have been touched by the Galba magic!

Social media means that Galba  - and his thoughts on emotional intelligence - will remain as part of his wonderful legacy. My thoughts go out to his family....

Galba sleep tight, we will miss you hugely and thank you for leaving such wonderful emotional footprints all over the world"

How to Find Friends on Twitter

Twitter has become an important social media tool to me. It is a resource for support and ideas. One of the questions that I get asked is "How do you find people to follow?"
Normally I would say click on your friends profile...see who they are following and start following them. However, there is another tool that you can use called Twubble

What this package does is look at your profile and suggest people to follow, it is a great way to find new friends. It is as easy as a click of one button

Guess Who is Now on Twitter?

....only the UK Prime Minister! Clearly I don't think Gordon Brown is twittering at Downing Street but no matter it shows how microblogging is gaining momentum as a communication tool.
At the moment the stream is only delivering news feeds...however, I am impressed that Downing Street is experimenting with social media. It illustrates that Twitter is growing in importance for engaging with consumers of your story!
If you want to hear more about how to use Twitter as small business owners, listen to the following shows
How we are using Twitter
What is Twitter?