I am really interested in the widget space and how widgets will develop over the coming year. This interest combined with my "dangerously mad" aunt living in Brighton convinced me to sign up for the European Widget Conference which is to be held in Brighton on 6th December.
Many of the big brands are now looking at widgets as part of the marketing campaign, but I also believe there is real value for small businesses. Key is that they are useful and create value in the consumer's life. For instance, the audio recorder on this blog is a widget - great value as it allows you to record a message for us to play on the podcast. We display it because it provides value and Mobatalk, who designed it get the marketing..win-win.
If you are going to be at the conference let me know by e-mailing me, it would be great to meet up with you.
Comments