I am now a convert to Twitter and love the little extra tracking tool they have just created....you can now not just follow friends but also track words or events. I just love the way that social media tools keep coming along that make it easier as a small business to keep up to date with latest news. The twitter blog explains
"You can follow friends on your phone through Twitter, but what about concepts? What if you wanted an update anytime anyone mentioned your name, your favorite band, "NYC," "earthquake," or "Steve Jobs?" In real-time? What if you were attending an event and wanted to know who else was there?
Today we're releasing a tiny feature to do just that, and we're calling it "Track."
What that means is that I can now track people or for instance The Engaging Brand to see what people are saying...if you like another kind of Google Alert. I can see this as really useful for events, for the launch of a book for example, a trend in your industry...love it! I will be using it for news, for development work and also to track trends that could affect my small business.


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